Does Nathalie Lussier’s “30 Day List Building Challenge” promise more then it can deliver?
Does Nathalie Lussier’s “30 Day List Building Challenge” promise more than it can deliver? I’ve mentioned before how important list building is for any small business. It should be an essential piece of your online marketing strategy but can be such a time-intensive, frustrating and overwhelming task, that many will either not start or abandon […]
50 Books for Small Businesses And Entrepreneurs
Top 50 books for small businesses and entrepreneurs. In the wide world of business, so much emphasis is put on what’s “Bigger.” It’s good to have a large, successful business, of course, but no business becomes the company of your dreams overnight. Everyone starts somewhere. Maybe you’re in the early stages of building your business—you’ve […]
How To Close A Sale From The Beach
Have you ever heard those “lifestyle stories” of entrepreneurs sitting on a beach drinking Mai Tais while their business is generating millions of dollars? You’re probably thinking they are living the good live because they’ve turned over the day-to-day operation of drumming up sales to an employee, but that’s not always the case. Find out […]
Emailing In The Wild West
In a lot of ways, the internet is like the wild west, a vast expanse of unclaimed territory where pretty much anything goes. Legislatures from all over the world continue to try to put rules in place preventing people from taking advantage of others in this untamed land of opportunity. One of these laws is […]
43 Great Resources for Entrepreneurs and Startups
When it comes to your business or start-up, there is no end to the list of all the things that need to get done. Owning a business is a little bit like having a baby; it’s a 24/7 job. And some of us have babies, or we want just a little bit of personal time […]
Web Strategy on Mimika TV
I had a great interview with Miss Mimika Cooney on her hit web TV show called Mimika TV. We covered a lot of important web strategy tips so I decided to write out all the details for everyone who would rather read than listen! If you want to listen, check it out here. […]
More Than “JUST Friends”
Taking your relationship with your customers to the next level. If you are a small business or entrepreneur who is utilizing the power of social media, then you know what an amazing tool it is to attract and retain customers and clients. You might be pretty satisfied with the fans you’ve acquired using these platforms, but […]
Online Marketing: Quality over Quantity
I had a client that really wanted to purchase some email addresses this week so her list would be bigger and she’d have more people to market to. I had to talk her down from the ledge and let her know that her list, although smallish, was really engaged and wanted to hear from her. […]
Writer’s Block? – What To Put In a Newsletter
We’ve talked a lot about how to gather emails for a mailing list. Today I want to chat about what to put in a newsletter each week so you can keep your subscribers active. What to put in a newsletter: 1. Blog Post – Highlight your latest blog post or piece of content that your […]
In Exchange For Your Email Address…
Congratulations! You have successfully driven traffic to your website and got your website visitors to make that “one-click.” They have given you their email address and are now on your list. Make sure what they get in exchange gives the right impression.