What is Geofencing Marketing?: The 4 Things You Need to Know

What is Geofencing Marketing?: The 4 Things You Need to Know

When it comes to making the best ad campaigns available that keep up with the new ways we can reach our target audience, we have to consider all options that are involved in the marketing mix. This brings us to a relatively new and yet extremely effective way of marketing: geofencing. Now I know what […]

Why I’m Producing the Web Reality TV Series Follow My Launch

Why I’m Producing the Web Reality TV Series Follow My Launch

Producing Follow My Launch has been one of the most rewarding experiences of my life, and if you’re here, I’m sure you know that by now. You’ve browsed the site, check out our YouTube channel (and subscribe, I hope!), and you now have a good idea of what Follow My Launch is all about, but […]

40 Of The Best Social Media Marketing Tools

40 Of The Best Social Media Marketing Tools

. Before we talk about 40 of the Best Social Media Marketing Tools, Picture this: Miranda owns a small bakery in Tualatin, Oregon. She specializes in novelty cakes and wants to expand her business, but to do that, she needs to expand her client base. She has a vast network from previous work experiences, events […]

How to Respond to Negative Reviews of Your Business

How to Respond to Negative Reviews

Social media marketing can be tricky to navigate for someone with a new business, especially when faced with the vast audience that the internet can hold. While we always try our best to make sure things go according to plan, it can’t be helped when they don’t. When everyone has the chance to say what […]

What the New Facebook News Feed Changes Mean For Your Business

Facebook News Feed Changes

When dabbling in the world of online media marketing, you have to make sure you’re keeping up with all the trends as best you can. After all, using an older method for something that’s constantly evolving and shifting won’t get the job done the way it should, and missing out on quality traffic and leads […]

What Is the Future of Digital Marketing?

What Is the Future of Digital Marketing?

When you work in a world that’s fast-paced and constantly changing, it’s hard not to think about what the future of digital marketing can hold. Trends come and go in an instant, and making sure that we’re always looking ahead can ensure that we don’t get lost in the transitional phase of things getting renewed. […]

Learn How to Get Traffic to Your Blog with the Help of Marketing Personas

how to get traffic to your blog

Every business wants more visitors to their blog, whether you’re a big-name company or just starting out on your business journey. Finding out how to get traffic to your blog naturally is one of the biggest challenges you’ll face. Your content may be solid, but often you’ll find that the “build it and they will […]

Leads Today, Gone Tomorrow

Leads Today

Leads Today, Gone Tomorrow. I had a client who saw the power of Facebook and embraced its potential.  Two years making regular posts and thousands of dollars spent on Facebook advertising had given him thousands of fans and was producing quality leads on a daily basis.  That all came to an end this week, as […]

How to Market Your App: Five Ways to Be Successful in the Mobile Marketplace

How to Market Your App

How to market your app? As business owners, it’s our job to get the angle on all new marketing strategies. Mobile apps aren’t only handy–they’re a perfect way to spread the word about your business. Apps have been shown to increase customer loyalty overall, in both new and regular clients. It’s exactly why many businesses […]

49 Must-Read Books for Empowered Professionals

49 must-read books for empowered professionals

Everyone I know these days is busy, and being a working professional is no different. Between our personal lives and managing our work, there never seems to be enough time. So when it comes to spending time enriching yourself and your business, you want to cut straight to the chase. You don’t want to waste […]