Is Offering Free Content A Reliable Content Marketing Strategy?
Anyone who knows me knows I don’t shy away from the fact that I offer free content for those who’re interested in kick starting their online marketing business and gaining new traffic and leads to push forward. With that in mind, however, could it be possible that these free opt-ins are hurting our businesses more […]
Content Upgrade – Increase Your Opt-In Rate
The content upgrade technique is pure genius. The phrase was coined by either Brian Dean from Backlinko or Clay Collins, co-founder of LeadPages, either way both gentlemen are very revolutionary when it comes to landing pages and email opt-in’s. When they speak it’s time to listen up. I’ve tried the content upgrade technique with a […]
How To Create Authentic Social Media Content and Social Media Content Strategy
When you work in the world of social media, you need to understand the field you’re playing on. The best ways to reach out to your audience may seem obvious, but you have to stop and ask yourself—am I doing this right? A good social media content strategy needs to be carefully planned to ensure […]
Content Marketing Fantasyland & Busting Marketing Myths
Content marketing is an impressive strategy to generate clients for your small business. However… there are quite a few myths that are floating around about how exactly this powerhouse of a strategy works. Many folks that I talk to HOPE and DREAM to one day live in Content Marketing Fantasyland. You know… the influx of […]
Online Marketing is a Mind Game
One of the reasons people don’t create content, especially video , is because they are stuck in their own head. Content is SUCH an important part of being successful in a long term online marketing campaign. Have you fallen “victim” to any of these❓❓❓ The Spotlight Effect. The Pratfall Effect. The Mere Exposure Effect. If […]
My secrets to hiring Freelancers on Upwork and Elance
Have you used UpWork or Elance to find freelancers to do some projects for you just to be disappointed and angry with a incomplete or poor quality project? Check out this video where I tell you my secret on how to find the best UpWork Freelancers.
Online Marketing: Quality over Quantity
I had a client that really wanted to purchase some email addresses this week so her list would be bigger and she’d have more people to market to. I had to talk her down from the ledge and let her know that her list, although smallish, was really engaged and wanted to hear from her. […]
Traffic and Leads Podcast: Establish Credibility an an Authority
How do you establish yourself as a credible authority? Steve Kidd with Thrive Business Development has a few tips, including getting interviewed on major networks and having a “best-selling” book. Steve can help you achieve all of that! IN THIS EPISODE YOU’LL LEARN HOW TO ESTABLISH CREDIBILITY: The importance of being seen on major media […]
Content With All The Trimmings
It makes no sense to spend a bunch of time making a wonderful Thanksgiving dinner and not invite anybody to enjoy it with you. Along those lines, why are you spending a lot of time cooking up wonderful content, and then not inviting anybody to enjoy it? Make sure your table is packed with people […]
Traffic and Leads Podcast: Content Marketing
My Triberr friend, Donna Amos, and I had the opportunity to discuss how content can generate website traffic and leads. Donna is an online marketing expert who excels at content generation. I have been following and sharing her content via Triberr for many months now and appreciate her motivation to help the solopreneur via her company […]
